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$PX is the utility token of Not Pixel, a multiplayer gaming platform built on Telegram and the TON blockchain. The project began as a massive pixel battle inside Telegram that attracted more than 50 million players, quickly becoming one of the largest social gaming events in the TON ecosystem. Following this early success, Not Pixel expanded into a broader gaming platform designed to introduce millions of Telegram users to blockchain gaming through simple, accessible pixel-style experiences and player-driven economies. A key product within the platform is Pixel World, a multiplayer first-person shooter available both as a Telegram mini app and a browser game. Pixel World blends classic FPS mechanics with a digital asset economy, allowing players to obtain, trade, and retain ownership of in-game items. Within the platform, $PX functions as the core in-game currency. It powers marketplace activity, competitive gameplay, access to exclusive content, and other features across the Not Pixel ecosystem.